Nick Hearne Design & art direction

Ford Ka 'Find It'

The hand drawn chunky Go Find It brand for Ford Ka has been applied to website, direct mail, clean grafitti and augmented reality in the 3D mobile phone application.

Designed at Wunderman with Pavel Fernandez and Matt Lalande. Creatives were Damien Knowles and Inger Nordby under the creative leadership of Richard Last.

• www.gofindit.net
• www.ford.co.uk