Project - Drew Price Nutritionist

Outcome - Logo, website and business cards for nutritionist.

Commentary - The solution to formulating a logo and look for Drew Price’s start-up nutritionist consultancy came quickly through conversations with the client. Drew Price wanted to look modern, professional, trustworthy but also to maintain some approachable personality. 

Many of Drew Price’s competitors have colourful photography heavy websites. We chose to approach the project in a more subtle style with vector graphics relating to eating. The knife and fork were chosen to reflect this. The shade of green is organic, represents health, and also feels slightly medical to reflect Drew Price’s level of qualification. 

The font used is Eurostile, which was chosen with the client for its modern feel with slight serious and medical undertones. 

 

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