Project - Document Formats

Outcome - Vodafone financial report

Commentary - The final Vodafone report is short folded in such a way to progress the information in 3 stages. The first stage is a bold front featuring the Vodafone slogan 'How are you?' The second stage features company information and a greeting from the Chief Executive. The third stage is the formal stage which features financial reporting
and incorporates graphs and table data. This report demonstrates the use of a short fold and its application to a systematic disclosure of information. Vodafone have a strong visual identity which runs through every stage of this report.

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